In 2019, we made a promise to ourselves (and all three of our customers) that we wouldn't slap our logos on our shirts, and "Celebrate your service, not our logo" was a tagline we used quite often. For the most part, we still feel that way. Most of our products are either reproductions of old unit shirts, or are direct reflections on Airborne history and heritage; so adding our logo feels wrong.
However, over the past couple years, we've been getting more and more requests for branded items, so we've added this collection of AAC branded items. We still won't be plastering our logo on the sleeves of our other shirts but we'll be sure to keep a good stock of Airborne Apparel branded clothing in this collection.